Happy New Year! I hope this year brings you good health, prosperity and fulfills all your dreams! At the beginning of the year, we often reflect on the past 12 months and set new goals for ourselves, usually about our career and self-development.
For many, working virtually and coping with the pandemic stress has resulted in weight gain and a lax attitude toward dressing professionally. Many have joined the Great Resignation and are searching for new ways to earn a living. This is not the time to resign your personal image and brand to chance, but rather to enhance it. If any of these scenarios sound like you, know it doesn’t need to stay that way:
- Changing your outfits multiple times before just settling on one
- Feeling invisible and unsure of yourself at work and in networking events
- Feeling stuck and complacent that you’ve lost your mojo and star status
- Feeling clueless about what looks good on your body
It’s time to hire an image consultant to help you create your signature style that aligns with your personal and professional goals. You’ll learn about your body type and know exactly what to wear for any occasion. You will reclaim your mojo and star status, so your confidence and career possibilities will soar!
Here are the top 10 benefits for adding an image consultant to your team:
PRESENT A POSITIVE IMAGE
“You only have one chance to make a first impression” is especially true today. Your image conveys success, status, character, personality, and style. In this time of digital communication, appearance is essential because people aren’t spending the time to formulate the in-person relationships. People develop an opinion about you and your capability and credibility solely based on what you wear. A personal stylist will create a solid professional image by showcasing your brilliance on the outside for all to see.
NEVER SAY TO YOURSELF, “I HAVE NOTHING TO WEAR”,
You’ve all experienced standing in front of a closet packed with clothes yet feeling you have NOTHING to wear. Let’s face it, if you’re like most people, you have lots of clothes, but a vast portion of them are outdated, don’t fit properly, require dry cleaning, or random items that don’t go with anything. A stylist will uncover the gems in your closet and show you creative ways to create stunning outfits. Items that no longer serve you will be eliminated, and only pieces that look fantastic on you will be arranged in your closet. A stylist will assess your body, your personal and professional image, and your lifestyle, and will work with you to curate a wardrobe that fits all your needs and will be organized in a way that streamlines your life.
ENJOY A CURATED CLOSET WITH STYLES SELECTED FOR YOU
Unlike store personnel who want to make sales and friends who don’t want to hurt your feelings, an image consultant will provide an expert perspective about your presence. Stylists have the resources to wardrobe all body types and relationships with stores, designers, and tailors. They also know where to get the best deals! A good stylist shops from several “stores and designers to bring you a wardrobe that aligns with your needs and budget and integrates into your existing wardrobe. Your closet will not only have clothes that were handpicked for you that fit you perfectly but will teach you how to pair everything together and provide a style guide of outfit ideas, so you are never left wondering what to wear again!
REDEFINE PROFESSIONAL ATTIRE
Professional wear has been redefined since many are working remotely from home. We’ve seen a trend toward a more casual workplace ever since casual Friday was introduced, and the tech industry revolutionized the idea of “professional wear.” Unless you’re in an industry that requires a particular dress style, the two things to consider are your organizational culture and your personal brand when developing your wardrobe. An image consultant creates the proper fusion of your branded image, workplace culture, and personal preferences, so you no longer feel the need to have two completely different clothing styles in your closet.
EXTEND WEARABILITY
The formula for extended wearability is called Cost Per Wear (CPW). Cost per wear equals the item’s price divided by the number of times you wear it, which indicates the value of an item directly related to how much you’ll use it. For example, if you purchase $100 pair of shoes but wear them 100 times, your CPW will be 1 dollar. If you wear them 50 times, your CPW is 2 dollars. Consequently, if your closet is filled with items you’re NOT wearing, you’re wasting a lot of money. However, your cost-per-wear on purchases can decrease dramatically when an image consultant teaches you new ways to repurpose items in your wardrobe, so you begin to wear them more frequently. When contemplating a new purchase, be innovative and realistic by not overestimating how many times you’re going to wear something.
TRAVEL FOR BUSINESS OR PLEASURE WITH EASE
Packing can be overwhelming, especially for business trips which are often last minute when you already have a million things on your mind. This becomes even more stressful when you have nothing to wear or need specific wardrobe elements such as a warm climate, a cold climate, or even another country with different fashions and customs. You can rest assured that you will have the right things in your suitcase for any occasion: an important client meeting, a presentation, dinner or drinks, a round of golf with clients and colleagues.
HANDLE THE UNEXPECTED
A million things can happen to interrupt your day, such as you spilled your coffee during the morning commute, you ripped your pants getting out of a cab, or plans changed, and you are expected to attend a last-minute event. Your stylist can handle your fashion needs and emergencies, especially if you have an ongoing relationship with one. They know your body, how things fit, and which designers and stores will have what you need, which they can deliver to your home or office so you can continue with your day.
GIVE YOURSELF A RAISE
A branded image pays off in improved work performance, productivity, and income. Conversely, when your image is inconsistent and disconnected from your behavior or who you describe yourself to be, you lose credibility in the eyes of your clients, colleagues, and potential employers resulting in a loss of income. The loss can be staggering when it’s compounded over time. An image consultant helps curate the right pieces for your wardrobe aligned with your goals and personal brand to boost your know, like, and trust factor.
STAY RELEVANT & FABULOUS
Working with an image consultant should be an ongoing project. As you grow, change and develop in your life and career, you’ll want your wardrobe to be current and fresh. An image consultant will ensure you stay on-trend but not trendy. While the goal is always to build a wardrobe customized for who you are, where and how you work, and your goals and vision, an aspect of relevancy to what you wear remains significant. Your clothes speak, so you come across as out of touch and irrelevant if they are dated. If it’s been a while since you’ve had a refresh, work with an image consultant to update your wardrobe and discover those few missing key items that can make an impact.
CLAIM YOUR “IT” FACTOR
You’ve watched someone walk into a room, heads turn, and all eyes are on them. It feels like they own not only the room but the world! It’s captivating and seems magical the way they carry themselves, the way they’re dressed, how and when they decide to speak up and share about their work or themselves, and the way they move with ease. That’s what’s known as the “it” factor. Professional or executive presence is a skill that can be learned that allows you to radiate leadership, poise, dignity, and confidence. These individuals inspire confidence in themselves and others and possess the natural ability to draw people in with their presence. Working with an image consultant can result in you claiming your own “it” factor.
Working with an image consultant can be invaluable and significantly impact you, your business, or your career. Your image affects not only how you feel about yourself but how others interact, trust, communicate, or even relate to you. If you’re not satisfied with how you look and present yourself to the world, let’s have a conversation and explore your goals and possibilities. My clients have been delighted with their results and have said, “I didn’t know I could look this good.” Take the first step to be the best you in 2022; schedule your Signature Style Profile now!
Don’t put yourself, your goals, and your dreams on hold for one more day. Take positive action in your life and position yourself to greet each day and opportunity with clarity and confidence, thus captivating everyone who will cross your path.
